So you’ve created a great corporate video highlighting all of the benefits to using your company / product and you’re ready to share it with the world. Time to upload it to Youtube and share it with all of your fans and followers on social media right? Well kind of, but there’s a whole lot more you can do to ensure that you’re video maximises it’s full potential, reaches new audiences and converts your video’s viewers into leads and sales.
Video production can be a large investment for many companies so I’ve done my best to breakdown some key points to consider when producing an effective video marketing and distribution strategy for your corporate video.
WHERE TO UPLOAD YOUR VIDEO?
Choosing the right place to host your video content is extremely important, not only is this going to affect the way your video is watched in terms of context and quality, but more importantly its going to impact Google’s search results when people are looking for content relevant to your video.
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